Guides
Sales channels
Compare markets, delivery apps, shops, direct orders and more with five questions: what you keep per unit, volume, hours, when you get paid, and risk.
Read the guide: How to choose sales channels for a food product
- How to choose sales channels for a food productCompare markets, delivery apps, shops, direct orders and more with five questions: what you keep per unit, volume, hours, when you get paid, and risk.→
- Selling on delivery apps: commissions and pricingHow to set delivery app prices so the commission does not eat your profit, which extra costs to count, and which dishes belong on the app menu.→
- Selling wholesale to shops and cafés: price and termsHow to set your wholesale price for shops and cafés from the margin they need, which terms to agree, and what to bring to the first meeting.→
- Selling at markets and fairs: costs and pricingWhat a market day really costs, how many units you need to sell just to cover it, and how to adjust price and quantity so you take something home.→
- Selling food through WhatsApp and InstagramHow to organise WhatsApp and Instagram orders, get paid without losing money and decide who pays for delivery, with the sum of what each order leaves you.→
- Catering and events as a sales channel: is it worth itHow to quote an event order, how much deposit to ask for, and how to tell whether catering earns you more than your usual sales. With a worked example.→
- Profit by channel: same product, different profitThe same product earns you different money direct, on delivery apps, at markets and in shops. Learn to compare each channel's contribution, with an example.→
- Consignment selling: how it works and what it costsWhat selling on consignment means for a food business, the risk you carry in returns, how much has to sell to make money, and what to agree in writing.→
- Preorders and subscriptions for small food brandsHow to set up preorders and subscriptions so you make only what is sold, cut waste and get paid before you shop. Plus how much discount you can afford.→
- Corporate and bulk orders: pricing and termsHow much discount to give on a large company order, how to handle invoices, deposits and payment terms, and what lead time to ask for so you deliver calmly.→
What does it really cost you?
Put your recipe into the free calculator: ingredients, packaging, your time and the gas. You get the cost per unit and your margin in two minutes, no account needed.